The Business Trades

Softr Review Review

4.8 (650+ reviews) on G2

Softr Review

Softr Review

★★★★★★★★★★5.0

4.8 (650+ reviews) on G2

EASE OF USE4.8
VALUE FOR MONEY4.7
CUSTOMER SUPPORT4.7
FUNCTIONALITY4.6

Softr Overview

Softr is a no-code platform that turns Airtable, Google Sheets, HubSpot or Notion databases into production-grade web apps — client portals, internal tools, member directories, marketplaces and customer-facing dashboards — without writing a line of code. Used by 600,000+ creators, it ships pre-built blocks for auth, search, payments and CRUD, with role-based access, custom domains and Stripe billing baked in.
Softr turns Airtable and similar databases into production apps an order of magnitude faster than Bubble or Retool. Free plan covers 5 internal users; paid plans add custom domains, gated content, payments and external app users.
Softr Features What You Get

Top Softr Services

No-Code App Builder Powered by Airtable, Sheets, Notion

100+ Pre-Built Functional Blocks (Tables, Forms, Charts)

Member Portals and Client Dashboards

Role-Based Access and Row-Level Data Filters

Stripe Subscriptions, Payments and Coupon Codes

Custom Domains, SEO Meta and OG Images

AI App Builder for Instant App Scaffolding

Email/Magic Link Auth, Google SSO and SAML

Softr is more than a website builder — it is the no-code app platform that lets product managers, agencies and SMBs ship customer-facing apps and internal tools in days instead of months, on top of databases their teams already use.

Softr Price Plans

Softr offers a free Forever plan and four paid tiers that scale by app users, custom domains, integrations and AI build credits. Annual billing comes with two months free, and there is a 14-day free trial on every paid tier.

Free Forever $0/month

5 internal users, 1 custom domain on a Softr subdomain, basic blocks and Airtable/Sheets connectors — enough for a personal project or POC.

Basic Plan $59/month

1 custom domain, 1,000 internal users, 100 external app users, payments and member portals — entry tier for solo creators and small SMBs.

Professional Plan $167/month

3 custom domains, unlimited internal users, 2,500 external users, advanced blocks, AI app builder and white-label — sweet spot for agencies.

Business Plan Custom pricing

5+ custom domains, 10,000+ external users, SSO/SAML, dedicated CSM, audit logs and custom integrations — for enterprise-grade portals.

What real users say

Helena S.
Helena S.

Verified G2 reviewer, Founder • February 7, 2026

"We needed a client portal that exposed Airtable records to 600 customers with proper auth, payments and gated content. Softr shipped it in 11 days versus the 3-month estimate from a development agency. Two years later we have moved another four internal apps onto Softr, the team logs in to manage records in Airtable, and customers experience a polished SaaS-style portal. Best ROI of any tool we adopted in the past three years."
EASE OF USE5.0
VALUE FOR MONEY5.0
CUSTOMER SUPPORT5.0
FUNCTIONALITY4.0

Top Softr Alternatives

If Softr isn't the right fit, these are the alternatives most often compared against it:

Glide

Apps from spreadsheets, mobile-first.

Adalo

No-code native mobile app builder.

Bubble

Powerful no-code web app platform.

Stacker

Turn data into portals and tools.

Frequently Asked Questions

Below are the most common questions about Softr, covering pricing, features, alternatives, and whether it is the right fit for your team.
What is Softr and what can I build with it?+
Softr is a no-code platform that turns Airtable, Google Sheets, HubSpot or Notion databases into web apps — client portals, internal tools, marketplaces, member directories and dashboards — without writing code. Around 600,000 creators use it today.
Does Softr offer a free plan?+
Yes. The Free Forever plan supports 5 internal users, 1 app on a Softr subdomain, basic blocks and Airtable/Sheets connectors — enough to ship a personal project or proof-of-concept.
How much does Softr cost in 2026?+
Basic is $59/month, Professional is $167/month, and Business is custom-priced. Annual billing offers two months free, and pricing scales by number of external app users, custom domains and AI build credits.
Can Softr replace Bubble or Retool?+
For Airtable-backed customer portals, internal tools and gated member sites, Softr is faster to ship and cheaper to operate than Bubble or Retool. Pure web apps with custom logic and complex workflows may still need Bubble or full-code stacks.
Does Softr support Stripe payments and subscriptions?+
Yes. Softr ships native Stripe Checkout integration with one-time payments, subscriptions, coupon codes, customer portal and webhook event handling — no plug-ins required.
Can I use a custom domain with Softr?+
On every paid plan, you can map yourapp.com (or a subdomain) to your Softr app with auto-renewing SSL, per-page SEO meta, Open Graph images and structured data for both member-gated and public-facing pages.
How does Softr compare with Stacker or Glide?+
Stacker is the closest direct competitor with similar Airtable-first patterns; Glide leans more mobile-first with stronger PWA support; Softr tends to win on web-app polish, member portals, AI app builder and overall block library.
Is Softr worth it for agencies and SMBs in 2026?+
For agencies building client portals or SMBs replacing custom-coded internal tools, Softr typically cuts time-to-launch from months to weeks. The Professional plan supports white-label and 2,500 external users — covering most production deployments.

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