The Business Trades

Brand24 Review Review

4.6 (250+ reviews) on G2

Brand24 Review

Brand24 Review

★★★★★★★★★★5.0

4.6 (250+ reviews) on G2

G – 4.6 / 5 (300+ reviews)2.0
Capterra – / 54.6
GetApp – / 54.6
TrustRadius – / 108.8
Product Hunt – / 54.7

Brand24 Overview

Brand24 is an AI-powered social listening and online reputation monitoring platform that tracks mentions of your brand, products, competitors, and keywords across 25+ million online sources in real time — including Twitter/X, Instagram, TikTok, Facebook, YouTube, Reddit, LinkedIn, news sites, forums, podcasts, and reviews. Used by 4,000+ brands including Uber, Stanford University, and Intel, Brand24 delivers sentiment analysis, influencer scoring, automated PDF reports, and AI-generated insights to protect brand reputation and uncover growth opportunities.

Brand24 Features – What You Get?

Brand24 combines real-time social listening, AI sentiment analysis, influencer discovery, competitor tracking, automated reporting, and AI insights in one platform — giving brand, PR, and marketing teams full visibility over every online conversation that matters.

Brand24 Pricing Plans

Individual — $99/month annual ($119 monthly)

3 keywords, 2K mentions

Team — $179/month annual ($219 monthly)

7 keywords, 10K mentions

Pro — $249/month annual ($299 monthly)

12 keywords, 40K mentions

Enterprise — $499/month annual ($599 monthly)

25 keywords, 100K mentions

14-day free trial on every plan, no credit card required

Annual billing saves about 17%

Real-time social listening on Facebook, IG, X, TikTok, YouTube

Sentiment analysis and influencer score on every plan

Brand24 offers four social listening and brand monitoring tiers. Annual billing saves about 20% versus monthly, and a 14-day free trial covers all features with no credit card required.

  • Individual: $79/month (annual) or $99/month (monthly) — 3 tracked keywords, 2,000 mentions/month, 1 user, hourly updates, basic AI features, 12 months data history
  • Team: $149/month (annual) or $179/month (monthly) — 7 keywords, 5,000 mentions/month, unlimited users, hourly updates, advanced filters, custom alerts, PDF/Excel reports
  • Pro: $199/month (annual) or $249/month (monthly) — 12 keywords, 25,000 mentions/month, real-time monitoring, advanced AI insights, sentiment analysis (multi-language), influencer score, API access, white-label reports
  • Enterprise: $399/month (annual) or $499/month (monthly) — 25 keywords, 100,000 mentions/month, podcast monitoring, full AI features, all integrations, dedicated CSM, custom export schedules, priority support
  • Custom: Quote-based — for organizations needing more keywords, higher mention volumes, custom data sources, advanced compliance (SOC 2, GDPR-specific), dedicated CSM

Brand24 monitors 25+ social media networks, news sites, blogs, forums, reviews, podcasts, and the web. AI-powered features include sentiment analysis, emotional analysis, mentions categorization, influencer identification, and trend detection across 108+ languages.

Brand24 Reviews & Ratings

Brand24 is consistently ranked among the top social listening tools for small and mid-sized marketing teams. Across G2, Capterra, and TrustRadius, users praise its clean UI, fair pricing compared to Brandwatch and Meltwater, and its speed in catching early brand mentions. Over 4,000 brands — including Uber, Stanford University, Intel, and H&M — use Brand24 for reputation monitoring and campaign tracking.

What real users say

Paulina W.
Paulina W.

Head of PR, Consumer Brand • March 14, 2026

Brand24 has become indispensable for our PR team. The sentiment tracking caught a negative review cycle early and let us respond before it snowballed. The PDF reports look professional enough to send straight to the CEO and the influencer discovery module surfaces creators we'd never have found on our own.
Ease of Use – 4.7/55.0
Accuracy & Coverage – 4.5/54.0
Integrations – 4.4/54.0
Customer Support – 4.7/54.0
Value for Money – 4.7/50.0
Overall Rating – 4.6/50.0
JE
Jonas E.

Digital Marketing Director, SaaS • February 26, 2026

We moved from Mention to Brand24 last year and the Share-of-Voice view is a game changer. Competitor tracking alone paid back the cost in the first quarter — we use Brand24 data to plan content and refine positioning every week. The new AI Brand Assistant has become our daily briefing tool.

Top Brand24 Alternatives

If Brand24 is not the right fit, the leading 2026 social-listening alternatives are:

Mention

Real-time media and social monitoring.

Awario

Affordable mention tracking and analytics.

Brandwatch

Enterprise consumer intelligence.

Hootsuite

Social management with listening.

Frequently Asked Questions about Brand24

Everything you need to know before adopting Brand24 — from data sources and pricing to sentiment analysis, integrations, and differences from Brandwatch or Mention — answered in one place.
What is Brand24 used for?+
Brand24 is an AI-powered social listening tool that monitors mentions of your brand, competitors, and keywords across 25M+ online sources, delivering real-time alerts, sentiment, and analytics.
How much does Brand24 cost?+
Brand24 pricing starts at $99/month for Individual, $179/month for Team, $249/month for Pro, and $499/month for Enterprise — billed monthly with a discount for annual billing.
Which social networks does Brand24 monitor?+
Brand24 monitors Twitter/X, Instagram, TikTok, Facebook (public), YouTube, Reddit, LinkedIn (public), Twitch, podcasts, newsletters, news sites, blogs, review sites, and forums.
Does Brand24 offer sentiment analysis?+
Yes. Brand24's AI sentiment engine automatically classifies every mention as positive, negative, or neutral and shows sentiment trends over time for your brand and keywords.
Can Brand24 track competitors?+
Yes. You can add competitor keywords and domains to track their mention volume, sentiment, reach, and share-of-voice side by side with your own brand.
Is Brand24 good for agencies?+
Yes. Brand24 is very popular with digital agencies thanks to multi-project dashboards, white-label PDF reports, and affordable per-project pricing.
Does Brand24 have a free trial?+
Yes. Brand24 offers a 14-day free trial on all paid plans with no credit card required for the basic trial.
Brand24 vs Mention — which is better?+
Brand24 tends to win on data source coverage, sentiment accuracy, and AI features, while Mention is often chosen by smaller teams for simpler workflows and tighter pricing.
Does Brand24 offer an API?+
Yes. Brand24 offers a REST API on Pro and higher plans for pulling mentions, sentiment, and analytics into dashboards, data warehouses, or custom apps.
Can Brand24 generate PDF reports?+
Yes. Brand24 can generate fully branded PDF summaries weekly or monthly and schedule newsletter-style email reports to stakeholders.
How do I cancel my Brand24 subscription?+
You can cancel your Brand24 subscription at any time from the billing section of your account. Access continues until the end of the current billing cycle.

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